Premium site for a premium reseller

Client Store
Services Design, Development
Year 2016

Store, an Apple Premium Reseller, wanted to give their products a new online home. They sought after a powerful CMS solution that would allow them to regularly publish new products, updates, and promotions.

A universal authority on high-end hardware, Apple deserved an online shop that boasts beautiful product visuals and crisp content.

Everything-Apple in one place

The platform was built on Spree, an API-driven e-commerce solution for Ruby on Rails. This allowed our clients to harness the power of the Rails framework, while maintaining the flexibility on the front end.

Easy site management

We’ve built a flexible system which allows Store to publish and modify content blocks. The modular component system makes updating and publishing new blocks simple and intuitive.

Heavy on imagery, light on the eyes

Products depicted on the product pages grab users’ attention with large visuals, leaving little space for the eye to wander. Selecting various options is a breeze, and for those interested to dive deeper, finding product specifications is available at a glance.

Case in point

It’s almost a pity to cover the slick design of an Apple device, so it’s a good thing the complimenting accessories are just as pretty. They are presented inside an elegant interface and feature a neat filtering option that helps you find the desired accessory instantly.

Looks great on an iPhone

From the Store to your door

The checkout process is divided into simple steps, covering all important information. Using an Apple product is straightforward, and so should be the purchase.

Everybody wants a Mac

Unique users
People want Apple products more
than before.
People interact with the site and
are more engaged.